Puma was a car company founded by Roman businessman Adriano Gatto active from seventies to nineties that specialized in kit cars. The first model was the Gatto Spider Spiaggia, born from experience modifying "deserter" American Dune Buggy. Besides the owner, another eminent figure of the company was Domenico Lombardi, a young technician who followed the development of all models produced by the company. Its headquarters were in Via Tiburtina and products ranged from dune buggies to off-road and later sports cars and aesthetic and mechanical tuning of Volkswagen Beetles.
Seven models were designed by Gatto and Lombardi.
A classic dune buggy built over a VW chassis on which was mounted Volkswagen 1192 cc air-cooled engine, with a body made up of fiberglass panels. It was a big commercial success due to quality and affordable price for the kit.
This car was an evolution of Gatto Spider Spiaggia, built over a shortened Volkswagen chassis powered by the same 1192 cc engine from Volkswagen. Different versions of this car were available, and GT trim level included a much more aggressive body and an optional hard top fitted with gull-wing doors, which made this car enjoyable all year round. The Puma GT was sold through Puma Marketing Company and for a short time C.B Performance.
A very aggressive coupe, Gtv was the Italian version of Nova Eagle build under license from English company Nova. Car design was from Richard Oakes and it featured a very particular cockpit opening: windshield and roof were hinged near the hood and tilted forward to give easier access. This car also used Volkswagen chassis and Volkswagen engine, built up to 1385 cc by Lombardi in order to achieve higher performance, appropriate for such a sporty body.
An "Jeep Wrangler-inspired" off-road vehicle with a diametrically opposite technical approach, as the engine was in the rear and trunk in front. The chassis was an original idea of Lombardi, powered by the usual German engine now with 1385 cc. Customers could request a 1.6-liter version and the body was still in fiberglass. At that time, the Ranch was the only off-road vehicle produced in Italy.
The GTV second series is characterized by a different body and a new engine. The snout was shorter than in the first series, the back is more square and the sides are not rounded at the bottom, recalling the skirts of racing cars of that period. This harsher body line was not warmly welcomed by the public, who still preferred the curved lines of the first series. It was decided to use a longer snout and rectangular headlights to try to get closer to the original style of the GTV. This rebodied "-033" was named "-033.S". The car was powered by a water-cooled 1186 cc 4-cylinder boxer Alfa Romeo engine replacing the older air-cooled Volkswagen engine. With its higher power output it gave the car more brilliant performances . The second series remained in production until 1991 when the third series was launched.