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Prema Ishq Kaadhal

Prema Ishq Kaadhal
"Prema Ishq Kaadhal".jpg
PIK ur story..
Directed by Pavan Sadineni
Produced by Bekkam Venugopal
Daggubati Suresh Babu (Presents)
Screenplay by Pavan Sadineni
Starring
Music by Shravan
Cinematography Karthik Ghattamaneni
Production
company
Release date
  • 6 December 2013 (2013-12-06)
Country India
Language Telugu
Prema Ishq Kaadhal
Soundtrack album by Various
Released 24 October 2013
Genre Score
Label Madhura Audio
Various chronology
Alias Jaanaki
(2013)Alias Jaanaki2013
Prema Ishq Kaadhal
(2013)

Prema Ishq Kaadhal is a 2013 Telugu romantic-comedy film directed by Pavan Sadineni. The film was produced by Bekkam Venugopal of Lucky Media. The cinematography was handled by Karthik Gattamneni, who is famous for cinematography and direction of short films from the studio Pondfreaks Entertainment. Actors Harshavardhan, Vishnu and Harish, and three girls, Vithika Sheru, Srimukhi and Ritu Varma, play three romantic pairs. The film is highly appreciated by the critics and has proven to be a successful film.


The film was in pre-production stage from January 2012 to March 2013, where director and producer were keen in developing the narrative of the motion picture. During the pre-production time, the director Pavan Sadineni has also has directed a short film Bewars, in which Karthik Gattamneni was the cinematographer, and Vishnu Vardhan played the protagonist. Vardhan was cast to play in Prema Ishq Kaadhal, and Harshvardhan was roped in to play a rock star in the film.Vithika Sheru, who is paired opposite him also donned the hat of a stylist for the film, while Rane worked as the choreographer for the climax song.

The principal photography for the movie began on 9 April 2013, and the major scenes were shot in a special coffee shop set that was erected specially for this movie at Nanakramguda. The filming of the movie was expected to end in May 2013.

The producer planned to select 100 city students and record their responses to the film and carry out the changes they suggest. The film was shot in 50 days.

The soundtrack with six songs were released on 24 October 2013.


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