Pravda (Slovakia)
| Type | Daily newspaper |
|---|---|
| Format | Berliner format |
| Owner(s) | PEREX |
| Founded | 1920 |
| Political alignment | Independent |
| Website | www.pravda.sk |
Pravda (the Slovak word for "Truth") is a major centre-left, newspaper in Slovakia. It is owned by PEREX.
Pravda was established in 1920.The average daily circulation of Pravda in 2011 was 71,460 copies and the average number of daily sold copies was 53,646. Since 2010, Pravda has seen a continuous increase in the daily news-stand sales. The online version, pravda.sk has 1,250,152 real users according to current AIM figures of September 2012. As of the beginning of 2011, every edition of Pravda daily has been read by about 280 thousand people, that is about 6 per cent of Slovak population aged between 14 and 79. Some 60 per cent of Pravda readers (approx. 170 thousand people) are men, and the count of Pravda’s daily female audience is about 110 thousand. Pravda is profiled as a liberal left-wing newspaper. Its editor-in-chief is Nora Slišková since 2010 and deputy editor-in-chief is Jakub Prokeš.
Pravda is published daily with Užitočná Pravda supplement, offering practical advice on different matters concerning the pension and social welfare system, finance, law, health, housing or education. It contains publicly beneficial articles presented in a well-arranged manner.
On Thursdays, Pravda Magazín, a social magazine supplement is inserted in Pravda, presenting interviews with successful personalities, stories, reports, and sections such as phenomenon, health or car. The magazine also contains weekly TV programs of 46 channels.
On Fridays, Varecha cooking magazine is inserted in Pravda. Varecha brings the most delicious and proven recipes for everyone from well-known chefs as well as readers, tips and hints for kitchen and household, consumer tests of wines, and competitions with awards such as household appliances and cookery books. The magazine closely cooperates with the most visited recipe portal on Slovak market - varecha.sk
On Saturdays, Víkend current-affairs magazine is inserted in Pravda, which focuses on domestic and foreign political and social phenomena. Its content includes, for instance, interviews with well-known academic, social and political key players, as well as essays and opinion-shaping articles by recognised authors. Relax and fun for Saturdays are carried by supplements inserted in the magazine, Krížovky for crossword fans and Čertík for children. On every last Saturday in a month, Pravda is accompanied by Osa, an opinion-sharing supplement that presents a discussion forum on the hottest, and even taboo social topics.
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