Portal A Interactive
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| Independent | |
| Industry | Media Development and Production |
| Founded | 2009 |
| Headquarters | San Francisco, Los Angeles |
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Key people
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Zach Blume, Managing Partner, Nate Houghteling, Executive Producer, Kai Hasson, Creative Director |
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Number of employees
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50 |
| Parent | n.a. |
| Website | http://portal-a.com/ |
Portal A is an award-winning digital studio with offices in San Francisco and Los Angeles that develops, produces, and distributes branded and original entertainment.
Portal A is known for creating the annual YouTube Rewind video, which has accrued over 600 million views in aggregate since 2011 and in 2016, broke the 24-hour viewership record on YouTube. YouTube Rewind 2016 now has over 200 million views. The studio is also known for creating White Collar Brawler, an original digital series which later ran for multiple seasons on television with the Esquire Network.
Portal A's originals division is represented by WME. In 2016, Portal A wrote, created, and produced Song Voyage, a six-episode musical comedy series shot across Asia following YouTube musical group The Gregory Brothers. The show was distributed by Disney’s Maker Studios, and has earned over 30 million views across YouTube and Facebook since its launch, including 12 million views on the viral “Chicken Attack” music video.
Portal A works regularly with YouTube and Google, and the company partners with brands like Lenovo, Clorox, Sony Pictures, Amazon, Macy's, Procter & Gamble, Universal Pictures, Banana Republic, 20th Century Fox, Twitter, Waze, Benefit Cosmetics, NBC Universal, and more. They also worked in collaboration with the Hillary Clinton 2016 campaign to reach young voters in swing states.
Portal A was named 2016 Digital Studio of the Year by Cynopsis, and its work has been recognized by the Drum Content Awards, the Webby Awards, the Shorty Awards, the Adweek Creative 100, the Streamy Awards, the Mashies, the IAC Awards, the Hermes Awards, the Telly Awards, the AVA Digital Awards, and more. Portal A was profiled in 2016 by Adweek in its Portrait series.
Portal A has offices in San Francisco's SOMA district and in Downtown Los Angeles.
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