Porch.com
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Type of site
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Consumer service |
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| Available in | English |
| Headquarters | Seattle, WA, USA |
| Area served | United States |
| CEO | Matt Ehrlichman |
| Key people | Asha Sharma, COO Eric Doerr, Chief Product Officer Eric Koenig, Chief Growth Officer Jenn Branstetter, Chief of Staff Matthew Neagle, Chief Customer Officer |
| Industry | Home improvement |
| Services | Online marketplace, Review site |
| Employees | ~250 (October 2016) |
| Website | Porch |
| Alexa rank | 5185 US |
| Registration | Optional |
| Launched | 2012 |
Porch is an online website that lets users connect and review local home improvement contractors and browse photos of home improvement projects. The site also features advice articles. Porch has information on 3.8 million home improvement professionals and 140 million projects across the United States.
Porch was founded in September, 2012 after co-founder Matt Ehrlichman noticed that there was no organized website to find the best home improvement professionals as he was building his home.
In April, 2014 Porch began offering Porch Premium, a paid subscription service for home professionals. The service included lead-generation tools such as promotional slots and special branding on the Porch website in addition to analytics on projects done in the local area.
In June, 2013 Porch announced a $6.25 million seed round, including investments from Ron Conway of SV Angel, Javier Olivan, and Jeffrey Skoll.
In September, 2014 Porch reported a $27.6 million Series A round, led by Lowe's. Joe Hanauer, Chairman of Move and former CEO of Coldwell Banker, joined the board of directors.
In January, 2015 Porch reported a $65 million Series B round, led by Valor Equity Partners. Other backers included Lowe's, Founders Fund, Battery Ventures, Panorama Point Partners, Capricorn Investment Group and home improvement expert Ty Pennington. Valor Equity Partners’ Antonio Gracias also joined the board of directors.
In April 2014, Porch announced a nationwide partnership with home improvement retailer Lowe's, establishing in-store promotional signage and computer kiosks where customers and sales associates can search Porch's professionals database.
In October 2015, Porch announced the acquisition of Fountain, an online service that connects Internet users with a variety of experts through video chats, texts and annotated photos. Fountain was co-founded by Aaron Patzer, the founder of Mint.com, and Jean Sini. Sini joined Porch; Patzer did not.
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