Political neologism

A neologism (/niːˈɒlədʒɪzəm/; from Greek νέο- néo-, "new" and λόγος lógos, "speech, utterance") is a relatively recent or isolated term, word, or phrase that may be in the process of entering common use, but that has not yet been fully accepted into mainstream language. Neologisms are often directly attributable to a specific person, publication, period, or event. In the process of language formation, neologisms are more mature than protologisms.

Neologisms are often created by combining existing words (see compound noun and adjective) or by giving words new and unique suffixes or prefixes. Portmanteaux are combined words that are sometimes used commonly. "Brunch" is an example of a portmanteau word (breakfast + lunch). Lewis Carroll's "snark" (snake + shark) is also a portmanteau. Neologisms also can be created through abbreviation or acronym, by intentionally rhyming with existing words or simply through playing with sounds.

Neologisms can become popular through memetics, by way of mass media, the Internet, and word of mouth, including academic discourse in many fields renowned for their use of distinctive jargon, and often become accepted parts of the language. Other times, however, they disappear from common use just as readily as they appeared. Whether a neologism continues as part of the language depends on many factors, probably the most important of which is acceptance by the public. It is unusual, however, for a word to enter common use if it does not resemble another word or words in an identifiable way.

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