Place Montreal Trust is a shopping mall in Downtown Montreal, located west of the Eaton Centre, at the corner of Saint Catherine Street and McGill College Avenue. With over 320,000 square feet (29,729 m2) of stores and services, Place Montreal Trust attracts 14 million visitors each year. Its indoor water fountain has the highest water spout in North America at 30 meters in height. Place Montreal Trust is linked to the Underground City of Montreal.
The Bell Media Tower is part of the Place Montreal Trust complex.
Place Montreal Trust was originally proposed to house a concert hall, in the mall's mezzanine and basement level. However, this design called for an office tower that would partially obstruct the view of Mount Royal from McGill College Street. The plan encountered public opposition, including from architectural activist Phyllis Lambert, a member of the board of directors of Cadillac Fairview, who participated in protests against her own company's plan. This idea of a concert hall on McGill College was abandoned in favour of a design for Place Montreal Trust with a wider setback, as part of a redesign of McGill College Street as a widened scenic avenue.
The shopping mall of Place Montreal Trust was opened by Cadillac Fairview in 1988. At the time, Cadillac Fairview dubbed the mall as one its five (self-titled) "fashion centres" that also included Promenades Saint-Bruno, Fairview Pointe-Claire, Carrefour Laval and Galeries d'Anjou. Cadillac Fairview still use the "fashion centre" branding to this day, but not on Place Montreal Trust as it no longer owns the mall.
Ivanhoe Inc assumed the management of the shopping mall in August 1995, while Cadillac Fairview continued to manage the office building.