Pink Tape
| Pink Tape | ||||
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| Studio album by f(x) | ||||
| Released | July 29, 2013 (see release history) | |||
| Recorded | 2013 at S.M. Studios, Seoul | |||
| Genre | ||||
| Language | Korean | |||
| Label | S.M. Entertainment | |||
| Producer | Lee Soo-Man | |||
| f(x) chronology | ||||
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| Singles from Pink Tape | ||||
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| Professional ratings | |
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| Review scores | |
| Source | Rating |
| Tiny Mix Tapes |    |
| (웨이브) | positive |
Pink Tape is the second studio album by South Korean girl group f(x). The album was released on July 29, 2013 by S.M. Entertainment. Pink Tape is the first studio album by f(x) in over two years, the last being the repackage of their first album Hot Summer in 2011, and the first Korean release in over a year since 2012's Electric Shock. The album peaked at the number one position on multiple music charts internationally including Billboard's World Albums and South Korea's Gaon charts.
On March 6, 2013, member Sulli hinted about the possibility of a new f(x) release on her me2day account. Later in March, f(x) performed at the SXSW music festival in Austin, Texas, becoming the first K-Pop act to do so. While in the United States, f(x) flew to Los Angeles to rehearse choreography for the upcoming album with choreographer Kevin Maher. Maher and member Amber Liu later tweeted pictures of them rehearsing. While in Los Angeles, the group also filmed a sketch with Anna Kendrick for comedy website Funny or Die. While backstage the group did an interview with the Mnet America show "Danny From L.A.", during which members Amber and Krystal Jung stated they were working on choreography for a new song but had "no idea" when it was due to be released. Amber later added that they hadn't recorded the title track yet and were in a process of "picking and choosing".
In June 2013, a clip from an upcoming variety show starring f(x) entitled "Go f(x)!" was leaked onto video sharing site Daily Motion. It showed the group rehearsing choreography with Kevin Maher. On July 9, an S.M. Entertainment representative stated that they were currently planning f(x)'s comeback but "[we] are still looking into a specific comeback date".
"Rum Pum Pum Pum", the album's single, is a dance-pop song with exotic hand drums, whiplash-y snares, funky sixties' guitar riffs, and synthesized squirt. Lyrically, it expresses first love on a wisdom teeth. f(x) compare themselves to the pesky molars in another one of their typically bizarre metaphors, with lyrics like, “Attention boys! I’m a bit different / I pushed aside all the others and took my place,” and, “I will pierce through your heart’s wall and grow.” The song topped the Billboard K-Pop Hot 100 chart, marking the first number one single for the group on the Billboard Korea charts. The music shows f(x) dancing to choreography by Jillian Meyers. It features three sets: one white, sparkling set, another pink room with glossy pink borders, and red room with lights on the sides. Throughout the video, the camera focuses on choreography, and zooms in on each group member walking on the white set room with floating flowers.
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