Peter Frishauf

Peter Frishauf
Born	1949 (age 67–68)
Residence	New York City
Education	New York University and Columbia University Graduate School of Journalism.
Employer	Self-employed
Known for	Founder of Medscape, and SCP Communications, Inc.

Peter Frishauf (born 1949), is best known as the founder of Medscape, and SCP Communications, Inc. Frishauf is listed in Richard Saul Wurman’s March, 2002 book, Who’s Really Who as one of the 1,000 most creative people in the U.S.

Frishauf started his career as a medical writer in 1972 after graduating from the Columbia University Graduate School of Journalism. He founded three New York City-based medical information companies, F&F Publications in 1975, SCP Communications in 1982, and Medscape in 1995. He served as Medscape’s CEO until February, 1998 when he became Chairman of its Executive Committee and was a member of its Board of Directors through its IPO and until its merger with MedicaLogic/Medscape, Inc in May, 2000. MedicaLogic sold Medscape to WebMD in the final days of December, 2001, and Peter left the enterprise in 2002. SCP was acquired by CMP Healthcare Media in 2004. Frishauf is now an independent consultant.

The son of an electrical engineer and a physician, Frishauf's first career choice was medicine. But as an undergraduate in the tumultuous 1960s, Peter joined the staff of the New York University student newspaper, Washington Square Journal and switched his major to journalism. As editor, he oversaw the conversion of the weekly student newspaper to a daily; as a student correspondent for United Press International in 1968 and The New York Times in 1969 and 1970, his coverage of student protests landed him several page-one stories. He also credits that time with teaching him lessons in management fundamental to his later career, as the staff of the student newspaper at its height tripled to as many as 60 people.

In 1972, Frishauf started his career as a medical writer for a number of national magazines, after graduating from Columbia University Graduate School of Journalism as the Nate Haseltine Fellow in Science Writing. In 1975, at age 26, Peter and a partner started F&F Publications, Inc., borrowed money, and bought Hospital Physician magazine from the Medical Economics Company. The following year his company launched Physician Assistant magazine. Both titles remain in print today. The company was sold in 1977, and Frishauf went to work as an editorial director for the new owners, PW Communications, Inc.

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