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Perarasu

Perarasu
Born Natarasankottai, Sivagangai district, Tamilnadu
Occupation Film director, music director
Years active 2005–present
Spouse(s) Krishnaveni perarasu

Perarasu is a Tamil film director who is best known for his commercial movies with actors Vijay and Ajith. He has also been credited as an actor, music director, singer and lyricist in some of his ventures. He has mentioned that all his movies are named for cities in Tamil Nadu, India. He is from Nattarasankottai, near Sivagangai in Tamil Nadu.

Perarasu, was born in Natarasankottai near Madurai district. He tried for 7 to 8 years to make it big and had some off-beat stories. When he was new to Chennai, he used to frequent AVM and stand in front of the studios longing to visit the place. He bribed a production in charge ten rupees one day and got himself into the studios. His experience of 15 to 16 years in the industry taught him to analyse the pulse of the audience and give them what they want. He honed his skills under Rama Narayanan and N. Maharajan. Apart from assisting, Perarasu appeared in few films doing small uncredited roles. He wants his films to be packed with mind-blowing songs, speedy screenplay, punchy dialogue and in between inserted with sentiments, comedy, twists and turns.

Perarasu made his directorial debut with Thirupaachi starring Vijay in lead role being his 40th film. The film was released on the eve of Pongal with 207 prints and the film received positive reviews from critics claiming that "you may strive hard to find anything new in Tirupachi, which is old wine served in a new bottle, with a different label". The film completed a 100-day theatrical run among 112 screens in Tamil Nadu and completed 200 days in more than 25 centres.

After the success of Thirupaachi, A. M. Rathnam called Perarasu to make a film with Vijay re-uniting with him for second time.Sivakasi was Perarasu's second collaboration with Vijay after Thirupaachi and producer Rathnam's third film with Vijay after Kushi and Ghilli. The film was released on Diwali to positive reviews with a critic claiming that ""This formula had worked well for director Perarasu and Vijay in Tirupachi and now the team has re-worked it. This time, however, it will test your patience as it is not meant for the class audience or those seeking quality entertainment. Perarasu and Vijay believe only in catering to the mass audience who want their dose of unpretentious masala mix" but eventually became a successful venture at box office.


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