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Parents Magazine

Parents
Parents magazine.png
Editor in Chief Dana Points
Categories Parenting
Frequency Monthly
Publisher Meredith Corporation
Total circulation
(2011)
2,215,645
First issue October 1926
Country United States
Based in New York City
Language English
Website www.parents.com
ISSN 1083-6373

Parents, published by Meredith Corporation, is an American mass circulation monthly magazine that features scientific information on child development geared to help parents in raising their children.

The magazine started by George J. Hecht in 1926, and he hired Clara Savage Littledale to be its first editor. The first issue was published in October 1926 and soon was selling 100,000 copies a month. Littledale was followed as editor by Mary Buchanan.

From 1941–1965, Parents Magazine Press published a line of comic books and magazines heavily featuring comics, including such long-running titles as Calling All Girls, Children's Digest, Polly Pigtails, True Comics, and True Picture-Magazine. Parents Magazine Press also published Humpty Dumpty from the 1950s through the early 1980s, until it and Children's Digest were sold to the Saturday Evening Post company.

Parents magazine was sold to Gruner + Jahr in 1978, at which time Elizabeth Crow became the magazine's editor for the next decade.

Meredith acquired the magazine when Gruner + Jahr left the US magazine business in 2005. Sally Lee was the editor from 1998 to 2008. Dana Points has been Editor in Chief since 2008.

Its editorial focus is on the daily needs and concerns of mothers with young children. The glossy monthly features information about child health, safety, behavior, discipline and education. There are also stories on women's health, nutrition, pregnancy, marriage, and beauty. It is aimed primarily at women ages 18–35 with young children.

Columns include "As They Grow," which cover age-specific child development issues, as well as the reader-generated "Baby Bloopers," "It Worked for Me," and "Goody Bag." The magazine also produces a website, an iPhone app for kids, Parents Flash Cards, and GoodyBlog.com, the now-defunct blog.

With its impressive historical reach, Parents has frequently been used by academics, to document social and cultural shifts over time. Melissa Milkie and Kathleen Denny describe the prominence of the magazine:


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