Oulala Fantasy Football is a web-based fantasy football (or fantasy soccer) game. The game consists of a typical, traditional fantasy football setup allowing the player to pick real life footballers to make up their fantasy football squad each week. Their fantasy team scores points based on how the players they've picked perform in their real life matches. The game can be played for free or for cash prizes in a poker-style entry fee format.
Oulala differs largely from other fantasy football games available. Most other games operate around one national league whereas Oulala is open to four major European leagues, the English Premier League, the Spanish La Liga, the French Ligue 1 and the Italian Serie A so the player can pick a team with a mix of the finest players Europe has to offer. Other games limit themselves to 5 or 10 points scoring criteria, usually goals, assists, clean sheets, yellow and red cards, penalty saves and sometimes man of the matches. Oulala’s system includes 70 different criteria dependent on a player’s position resulting in a total of 275 ways to gain or lose points, ranging from the usual goals and assists to the more detailed shots on target and successful tackles, amongst many others, making it as close to football reality as possible. This data is sourced directly from Opta Sports. The game also features in-play live management allowing real time substitutions to be made, a first in the world of fantasy football.
On February 26, 2014, the Maltese Minister for the Economy, Investment and Small Business, Dr Christian Cardona, officially inaugurated Oulala. This was reported on TVM, Malta's television station.
Oulala also provides a blog that shares information about the game itself but also exclusive football news stories on a regular basis, some of which have been picked up and published on a grander scale nationally.
On March 12, 2014, Oulala published a story about the top ten football terrace chants. The UK national press were quick to follow in covering Oulala's story themselves, they included the Evening Standard and the Daily Star, alongside many others.