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North American Breweries


North American Breweries is a parent corporation established by New York City investment firm KPS Capital Partners to manage its brewery acquisitions: Genesee Brewing Company, Pyramid, and Magic Hat.

In 2009, the company purchased Labatt USA, including the American rights to its core Labatt products (such as Blue, Blue Light, and Labatt 50) and agreed to brew those brands on Labatt USA's behalf until 2012. This sale was mandated by the U.S. Department of Justice for competitive reasons following InBev's merger with Anheuser-Busch, since Budweiser and Labatt Blue were both among the top brands in upstate New York, despite the latter having less than 1% market share in the U.S. overall.

The sale did not include U.S. rights to Labatt products not carrying the Labatt label, such as Kokanee or Alexander Keith's, which are now distributed in the U.S. by Anheuser-Busch. Moreover, the underlying intellectual property (such as the Labatt trademarks) remains the property of the Canadian Labatt firm. In addition, the sale did not affect Labatt's Canadian operations in any way; Anheuser-Busch InBev retains full control of the Labatt brand portfolio within Canada.

The company is based at the Genesee Brewing Company corporate office in Rochester, New York. It has been owned by Florida Ice & Farm Co. since December 2012.


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