Nogizaka46 | |
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(Nogizaka46 at Japan Expo 2014)
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Background information | |
Origin | Tokyo, Japan |
Genres | Pop |
Years active | 2011–present |
Labels | Sony Records/N46Div |
Associated acts | |
Website | www |
Nogizaka46 (乃木坂46?, Nogizaka Forty-six) is a Japanese female idol group produced by Yasushi Akimoto, built as the official rival (公式ライバル kōshiki raibaru?) of the group AKB48.
Nogizaka46 was named after the place where the SME Nogizaka Building, which houses Sony Music Japan’s office, is located in. Their producer Yasushi Akimoto also said that the number "46" was chosen as a direct challenge to AKB48.
On August 21, 2015, their associated group Keyakizaka46 was established.
The formation of Nogizaka46 was first announced on June 29, 2011, when it became the first group to be labelled as the "official rival" to the group AKB48. This is unlike other groups related to AKB48, like NMB48 and SKE48, because these groups are created as AKB48's sister groups. Even their name "Nogizaka46" also carries the meaning that "even with fewer members than AKB48, we won’t lose".
The final auditions for the group was held over the weekend of 20–21 August, where 56 finalist competed for the 36 available places. Overall, 38,934 people applied to join their auditions. The list of the 36 selected members was announced on 22 August. In a surprise announcement, it was also announced that another 16 girls would be joining the group as a provisional “senbatsu” member.
Nogizaka46 have their own variety show on television, hosted by the comedian duo Bananaman, which started to air on October 2, 2011. This variety show is entitled Nogizakatte, Doko? (乃木坂って、どこ? Lit: Where is Nogizaka??), and is aired on the main television stations in the TX network; mainly TV Tokyo, TV Osaka, TV Aichi, TV Setouchi, TV Hokkaido, and TVQ Kyushu Hoso.