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New Zealand blogosphere


Blogging in New Zealand is dominated by a community of around 600 blogs that comment largely on New Zealand politics, society and occurrences. One list of over 200 "author-operated, public discourse" blogs in New Zealand (ranked according to traffic, links incoming, posting frequency and comments) suggests New Zealand blogs cover a wide range of ideological positions but lack female contributors. Blogging is an active part of the media of New Zealand.

Some personal blogs have been around since the mid 1990s, but there are now blogs about cities, science, law and fashion magazines. Political bloggers include current and former party apparatchiks such as David Farrar (Kiwiblog), Jordan Carter, Peter Cresswell and Trevor Loudon, and journalists and commentators such as Russell Brown and Martyn Bradbury.

New Zealand politicians and political groups operate political blogs which, unlike overseas counterparts, allow comments. The former ACT party leader Rodney Hide often comments from within the House of Representatives and Craig Foss operates a personal blog. The Green Party expands on party press releases, and Labour MPs discuss policy and Parliamentary business. Blogging is a central campaigning tool for many political lobbying groups.

A 2007 New Zealand Herald article by Bill Ralston described political bloggers as being potentially the most powerful "opinion makers" in New Zealand politics. A few weeks earlier the National Business Review had stated that, "Any realistic 'power list' produced in this country would include either [David] Farrar or his fellow blogger and opinion leader Russell Brown." And in 2008 The Press said that year's election "could be the time when New Zealand's burgeoning political bloggers finally make their presence felt". The article saw the increasing influence of the Internet (as opposed to television and radio) on people's lives and the number of professional journalists now maintaining blogs as the reason for the blogosphere's increased significance, alongside the fact that unlike newspapers blogs can link directly to facts and sources.


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