New Strand Shopping Centre
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| Location | Bootle, Merseyside, England |
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| Opening date | 4 October 1968 |
| Management | Bob Greenhalgh - Centre Manager |
| Owner | Sefton Council |
| No. of stores and services | 130 |
| No. of anchor tenants | 5 |
| Total retail floor area | 407,000 square feet (38,000 m2) |
| No. of floors | 2 |
| Parking | 500+ |
| Website | The Strand Website |
Coordinates: 53°27′07″N 2°59′35″W / 53.452°N 2.993°W
The New Strand Shopping Centre, known locally simply as The Strand, is the main shopping centre in Bootle, Merseyside, England. Opened in 1968, it was part of a larger Bootle redevelopment during this period, which was also complemented by the establishment of the Girobank headquarters in nearby Netherton.
The centre was extended between 1997 and 1998 and completed in November the same year to provide additional retail outlets, as well as additional car-parking facilities and improved transportation to the centre. The shopping centre has won a Home Office award for its efforts in tackling crime, with just a handful of other towns and cities in the North West of England gaining the honour.
The Strand centre is also widely known for the 1993 abduction of toddler James Bulger, who was later found murdered on a nearby railway line. Police examined CCTV footage recorded in the centre and later discovered that two ten year old boys, Jon Venables and Robert Thompson, were responsible for his abduction and murder.
In October 2014, it was announced that London-based Ellandi had purchased the shopping centre, yet was sold to Sefton Council just 2 and a half years later.
The Strand opened on 4 October 1968 by Mayor of Bootle, Alderman Oliver Ellis as part of a larger Bootle redevelopment during this period, having previously been streets of housing. The Strand saw its first major redevelopment and expansion in 1997-1998, conceived in response to the shortage of larger sized units in Bootle. The redevelopment project consisted of a 100,000 square feet (9,300 m2) expansion to the existing shopping centre mall, providing new floor space to a host of new retailers, whilst also providing a direct link into a new bus station and transport interchange for Merseyrail, all being completed in November 1998. Additional parking facilities were provided in the form of a new multi storey carpark which complements the existing multi story carpark adjacent.
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