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New Musik

New Musik
Origin London, England
Genres Synthpop, new wave
Years active 1977–1982
Labels Edsel, Epic, GTO, Sony
Associated acts Nick Straker Band
Past members Tony Mansfield
Clive Gates
Cliff Venner
Tony Hibbert
Phil Towner
Nick Straker

New Musik were an English synthpop group active from 1977 to 1982. Led by Tony Mansfield, they achieved success in 1980 with the top 20 single "Living by Numbers" which was followed up with the top 40 hits "This World of Water", "Sanctuary" and hit album From A to B.

New Musik formed in 1977 in London, growing out of a casual band of South London school friends who jammed together under the name End of the World.Songwriter and record producer Tony Mansfield was the lead vocalist and frontman for the band, who was also a former member of the Nick Straker Band, and was joined in the original line-up by Straker, bassist Tony Hibbert and drummer Phil Towner. The latter had played on The Buggles' hit single, "Video Killed the Radio Star".

Their first single, "Straight Lines", was released by GTO Records in 1979, and their debut album, From A to B, came out in April 1980. Straker left the band to pursue a solo career and was replaced by Clive Gates for the album.

New Musik made their first appearance on the BBC TV pop programme Top of the Pops in October 1979 with their debut "Straight Lines", which received airplay on BBC Radio 1 from guest DJ Frank Zappa, and also on WPIX-FM in New York. From A to B reached the Top 40 in the UK Albums Chart, and contained four hit singles: "Straight Lines", "This World of Water", "Sanctuary" and their most commercially successful single "Living by Numbers". In 1980, Casio used the latter track as part of a TV advertising campaign for its digital calculators, latching on to the phrase "Such a digital lifetime" used in one of the verses.


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