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Net Art


Internet art (often referred to as net art) is a form of digital artwork distributed via the Internet. This form of art has circumvented the traditional dominance of the gallery and museum system, delivering aesthetic experiences via the Internet. In many cases, the viewer is drawn into some kind of interaction with the work of art. Artists working in this manner are sometimes referred to as net artists.

Internet art can happen outside the technical structure of the Internet, such as when artists use specific social or cultural Internet traditions in a project outside of it. Internet art is often—but not always—interactive, participatory, and multimedia-based. Internet art can be used to spread a message, either political or social, using human interactions.

The term Internet art typically does not refer to art that has been simply digitized and uploaded to be viewable over the Internet. This can be done through a web browser, such as images of paintings uploaded for viewing in an online gallery. Rather, this genre relies intrinsically on the Internet to exist, taking advantage of such aspects as an interactive interface and connectivity to multiple social and economic cultures and micro-cultures. It refers to the Internet as a whole, not only to web-based works.

Theoriest and curator Jon Ippolito defined "Ten Myths" about Internet art in 2002. He cites the above stipulations, as well as defining it as distinct from commercial web design, and touching on issues of permanence, archivability, and collecting in a fluid medium.

Internet art can be created in a variety of media: through websites; e-mail projects; Internet-based original software projects (sometimes involving games); Internet-linked networked installations; interactive and/or streaming video, audio, or radio works; and networked performances (using multi-user domains, virtual worlds such as Second Life, chat rooms, and other networked environments). It can also include completely offline events, like Alexei Shulgin's 1997 Vienna performance, Real Cyberknowledge for Real People. Shulgin printed out copies of 'Beauty and the East' / ZKP4, published online by the mailing list nettime, and handed the booklets out to passers-by on the streets of Vienna. Internet art overlaps with other computer-based art forms such as new media art, electronic art, software art, digital art, telematic art and generative art.


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