The mudflap girl is an iconic silhouette of a woman with an hourglass body shape, sitting, leaning back on her hands, with her hair being blown in the wind. The icon is typically found on mudflaps, clothing, and other items associated with trucking in the United States. The image is sometimes also known as trucker girl, trucker lady, or seated lady.
This famous design was created in the 1970s by Bill Zinda of Wiz Enterprises in Long Beach, California, to promote his line of truck and auto accessories. It is variously claimed to be modeled on Leta Laroe, a famous exotic dancer at the time or on Rachel Ann Allen, a friend's wife, and mother of Ed Allen, the trademark's owner.
The Mudflap Girl was a registered trademark in the United States from May 14, 2009 until June 11, 2011.