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MidWeek


MidWeek is a weekly United States tabloid shopper and advertisement periodical published in Honolulu, Hawaii and distributed throughout the Islands of Oahu and Kauai. It is owned by Black Press and is a sister publication of the Honolulu Star-Advertiser.

The shopper started in 1984 to provide advertisers with an alternative way to reach more customers. Publisher Ken Berry helped secure deals with Safeway and Pay ‘n Save to advertise with the fledgling publication. Berry sought out cover stories and columnists that would increase readership.

The first issue of MidWeek was published on July 18, 1984 and featured local newscaster Joe Moore on the cover.

The first MidWeek editor was Cheryl Deep. 1984 to 1987, followed by Vera Benedek, 1987 to 1994, and Don Chapman who joined the newspaper in November 1994. Ken Berry left MidWeek in 2001 and associate publisher, Ron Nagasawa, who has been with the company since 1984, stepped up to the publisher position. On March 15, 2001, MidWeek was sold by its owner Sam Newhouse (RFD Publications) to David Black (Black Press), then became known as MidWeek Printing & Oahu Publications, Inc. then bought/merged with the local daily newspaper, Honolulu Star-Bulletin.

Midweek's early popularity was owed in large part to its weekly mail-in sweepstakes with cash prizes in the hundreds of dollars and grocery shopping sprees being award to entrants.

MidWeek added on a Friday/weekend edition in 2005 and celebrated its 25th year of publication in 2009. It is mailed to all homes on the Island of Oahu and has an approximate readership of 500,000.

The first nationally syndicated columnists to join the MidWeek line-up were Andy Rooney, movie critic Roger Ebert, Dr. Joyce Brothers, Wall Street guru Louis Rukeyser, the father of American cooking James Beard. The first local columnists to join up were Larry Price, Bob Hogue and Susan Page. Current local MidWeek Columnists are Bob Jones, Larry Price, Dan Boylan, Steve Murray (Hot Air - Sports) Rick Hamada, Susan Page, Jerry Coffee, David S. Chang (The Art of Thinking Smart), Alison Young (Click Chick - technology), Pamela Young, Diana Helfand (recipes), Bob Hogue, Tom Moffatt and Ron Nagasawa.


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