Michael Greene (arts)

Michael Greene, the president/CEO of Artist Tribe and myMuse, is most widely known for his tenure as head of the National Academy of Recording Arts and Sciences (NARAS), a role he held from 1988 to 2002.

Greene earned his BBA in Business from West Georgia College. The son of a Big Band leader, Greene began his career as a recording artist, songwriter & producer with Warner Brothers, Mercury Records, and General Recording Corporation. Greene built Apogee Sound Studio and Crawford Sound Studio, as well as publishing companies while working with artists such as Ray Charles, James Brown, Keith Jarrett, Lionel Richie, Sarah Vaughan, Kenny Loggins, Sammy Hagar, Kansas, and many more.

Greene founded The Cable Marketing Group Ltd. and Total Entertainment & Media Productions, Inc. These were two of the country's first cable consulting, production and ad placement companies.

In 1981, Greene built The Video Music Channel into one of the world's first cable video music networks. VMC was a national pioneer in multi-genre video music programming and live event production, with over 4 million subscribers. Next, VMC added traditional VHF and UHF television stations into its network, and Greene was named VP/GM of the network's flagship station, WVEU (UHF) in Atlanta, Georgia.

During this same period, Greene served as Senior Vice President of Universal Video Corporation in Indianapolis, Indiana producing 16 hours of original programming daily for the first Direct Broadcast Satellite Service, U.S.C.I. (the Prudential and General Instruments venture).

Next, Greene helped build Crawford Post Production, Satellite Services, Communications and Interactive Services Companies, in Atlanta. While Greene was Executive V.P., Crawford became one of the nation's largest media production companies serving clients such as Coca-Cola, IBM, Turner Broadcasting, the United States Department of Defense, and Tribune Broadcasting among thousands of others. Greene was President of Crawford-Greene, Inc. Crawford is still a leader in these fields.

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