Private | |
Industry | Digital engagement Social media |
Founded | 2007 |
Headquarters | Sacramento, California, United States |
Area served
|
Global |
Key people
|
Amy Pritchard (CEO) Mike Pinkerton (COO) |
Products | Digital engagement strategy Customer support Content moderation Social media Community management Crisis management |
Number of employees
|
About 10,000 |
Website | modsquad |
ModSquad is a global digital engagement services company based in the United States. The company currently has over 10,000 moderators in its network. ModSquad provides managed, on-demand customer service, content moderation, social media, and community management services and teams across online, e-commerce, in-game, in-app, and social media channels.
The company was founded by attorney Amy Pritchard in 2007, to provide brands with a way to give the members of their online communities a more relevant, personalized experience. Looking at the step change that today's brands could make in managing their online communities as akin to the London Mods youth culture, Pritchard – along with COO Mike Pinkerton – created a services based company around remote community managers and moderators (Mods), to staff virtual sites. The firm originally specialized in providing avatar staffing, but soon expanded to supplying forum moderation and customer service across a wide range of brands. By 2010, the company had 500 experienced Mods working on more than 100 clients' sites. In 2015, ModSquad was awarded a Silver Stevie Award in the Company of the Year (Internet/New Media) category of the 13th Annual American Business Awards. Also that year, the company was recognized as Customer Service Team of the Year in the Golden Bridge Awards.
Presently the company has over 10,000 "Mods," or moderators, in its network, a 24/7 operations center in Sacramento, California established in 2010,24/7 operations centers in Austin, Texas, and Derry, Northern Ireland, and offices in Brooklyn, New York[7] and London. In November 2015, the company, formerly known as Metaverse Mod Squad, changed its name to ModSquad. Clients include Warner Bros. (including Gossip Girl and Harry Potter),Harper Collins, Cartoon Network, Nickelodeon, the National Football League, Reel FX (parent firm of Webosaurs), Electronic Arts, enVie Interactive, Kimpton Hotels, Vimeo, and the United States Department of State.