Merkle Inc.

Merkle Inc.

Merkle-Logo
Type	Part of Dentsu Aegis Network
Founded	Lanham, Maryland, US (1971)
Headquarters	Baltimore, Maryland, US
Key people	David Williams CEO Tim Berry President, Merkle Europe
Products	DataSource Connected Recognition MerkleOne MerkleInsights Merkle Data Cloud ResponsiveJS
Services	Consulting Marketing Technology Data & Analytics Digital Agency Services
Revenue	$585 million USD (2016)
Number of employees	3,400+ (2016) 450+ advanced-degreed statisticians 650+ digital experts 800+ marketing technology professionals 100+ creative resources
Website	www.merkleinc.com

Merkle Group Inc. (also called "Merkle") is a performance marketing agency specializing in data-based marketing solutions.

Merkle Computer Systems, Inc. was founded in 1971 as part of Merkle Press.

The current Chairman and CEO, David Williams, purchased Merkle for $5.2 million in 1988, at the age of 25, becoming the company’s 24th employee. Merkle has grown revenue from $3.0 million in 1988 to $435 million in 2015, and has evolved from a database marketing firm into a full-service performance marketing agency. In 2015, Advertising Age ranked Merkle as the 10th-largest and fastest growing CRM/Direct Marketing network in the world; the fourth largest US search marketing agency, and the largest independent agency in digital, CRM/data and search. Merkle was recognized as a database marketing leader by Forrester Research Inc. in its "Buyer’s Guide to Database Marketing Service Providers," and is a member of "top 10." Merkle was recognized as a market leader by Forrester in 2003, 2006, 2007 and 2015.