Mason Jar Music | |
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Founded | 2010 |
Founder | Dan Knobler, Jon Seale |
Genre | Folk, Americana |
Country of origin | US |
Location | Brooklyn, New York |
Official website | masonjarmusic |
Mason Jar Music (founded June 2010) is an audio/visual production company and creative collective based in Brooklyn, New York co-founded by Dan Knobler and Jon Seale.
Mason Jar Music's stated goal is to use modern technology with "analog philosophies" to create high-quality audio and video using a collaborative method. "The collective—which is truly the best word to describe Knobler and Seale's company—includes a rotating cast of collaborators, many of whom live in a converted apartment in Brooklyn. With Knobler and Seale at the helm as co-founders and producers, Mason Jar Music encapsulates two main facets of production—their studio work and the Mason Jar Music Presents series. The studio, built into the basement of their apartment, serves to host recording/producing sessions with New York-based bands."
Their motto is "Preserving Analog Principles in a Digital Age", meaning they work to "reclaim the technology and say: 'this is what we could be doing with it…we’re going to take these small high-definition cameras, and these field recorders that can now record 10 channels, and take them somewhere and do something amazing with them. Rather than programming all of our instruments and making our voices sound in tune, etc.'”
Mason Jar Music has produced audio and video content for artists and clients including Chris Thile, Andrew Bird, Feist, Rosanne Cash, The Wood Brothers, Abigail Washburn, Béla Fleck, The Food Network, and Sony Music Entertainment. They are best known for a series of organic live performance videos filmed and recorded in non-traditional spaces. "The Mason Jar Music team offers to do all the work. They rearrange the artist's music for orchestra. Set up the space. Bring in musicians and a film crew. All the artists have to do is show up – and not be too surprised by the peeling paint on the walls."
Mason Jar Music was named one of the 10 Most Innovative Music Companies by Fast Company for "pioneering a new concert model." Their work has been featured on NPR, CNN, Paste, Billboard, TIME, CMT, Variety, NBC New York, The Village Voice, The Huffington Post, and other major media outlets.