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Major League Baseball on cable television


Major League Baseball has been covered on cable television since the 1960s.

On July 17, 1964, a game out of Los Angeles between the Chicago Cubs and Los Angeles Dodgers contest became the first Pay TV baseball game. Subscription television offered the cablecast to subscribers for money. (The Dodgers beat the Cubs by the score of 3–2, with Don Drysdale collecting 10 strikeouts.)

In the 1970s the cable revolution began. The Atlanta Braves became a power contender with greater revenues generated by WTBS, Ted Turner's Atlanta-based Superstation, that broadcast "America's Team" to cable households nationwide.

In 1980, 22 teams (all but the Atlanta Braves, Houston Astros, New York Mets, and St. Louis Cardinals) took part in a one-year cable deal with UA-Columbia (then owners of the USA Network). The deal involved the airing of a Thursday night Game of the Week in markets at least 50 miles (80 km) from a major league park. The deal earned Major League Baseball less than $500,000, but led to a new two-year contract for 40–45 games per season.

On January 5, 1989, Major League Baseball signed a $400 million deal with ESPN, who would show over 175 games in beginning in 1990. For the next four years, ESPN would televise six games a week (Sunday, Wednesday Night Baseball, doubleheaders on Tuesdays and Fridays, plus holidays).


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