The word magnificence comes from the Latin “magnum facere”, which means to do something great. The Latin word draws on the Greek “megaloprépeia”. This noun conveys the meaning of doing something great which is fitting or seemly to the circumstance. Magnificence is a philosophical, aesthetic and socio-economic notion deeply rooted in Western culture since classical antiquity. It regards the greatness of actions, courage, excellence, honour, generosity, and splendour of lifestyles of noble purposes.
Plato offered the first philosophical interpretation of the concept of magnificence. He separated megalopsychía (magnanimity) from megaloprépeia (magnificence), which had been synonymous in archaic Greek.
Magnificence is the special quality in Plato's conception of the philosopher-king, as presented in the fifth and sixth books of The Republic. Only those with a philosophical and educational temperament understand the difference between good and evil. The philosopher is magnificent, gracious, the friend of truth, justice, courage and temperance, has an excellent memory, and learns easily (487 a2-8). When perfected by age and education this magnificent being is the type of person to whom the state must be entrusted.
The historians Herodotus and Xenophon proposed a social and economic interpretation of magnificence. They used the term to describe the donation of private money and property to support public works or communal needs. In ancient Greek and Middle-Eastern societies this was a widespread custom. Affluent citizens holding public positions were expected to use their own money for a wide range of activities which were deemed important by their communities.
In the Histories, Herodotus gives various examples of magnificence, such as that of Polycrates (3, 123, 1); the Scythians' magnificent festivity of the goddess Cybele (4, 7, 3); Amyntas's invitation to the Persians to feast and be entertained by him with great generosity and displays of friendship (5, 18); Clisthenes's sumptuous treatment of his daughter's suitors when seeking a good marriage for her (6, 128).