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Mac AIDS Fund

M∙A∙C AIDS Fund (M·A·F)
Mac AIDS Fund.png
Founded 1994
Founder Frank Toskan, Frank Angelo
Type Operating public charity
Focus Humanitarianism
Area served
Global
Product VIVA Glam
Method Funding direct care, Educational programs, prevention
Owner Estee Lauder
Key people
Nancy Mahon, Esq., Executive Director, M·A·C AIDS Fund; Senior Vice President, M·A·C Cosmetics
Website www.macaidsfund.org

M∙A∙C AIDS Fund (M·A·F) is a public charity established in 1994 to support people living with HIV/AIDS worldwide. It donates funds to communities and organizations that offer services to people with HIV/AIDS and help to prevent the disease through educational programs. The fund is financed entirely by the sale of MAC Cosmetics' VIVA Glam products.

The M∙A∙C AIDS Fund was established in Toronto in 1994 by Frank Angelo and Frank Toskan. In 1985 they had co-founded MAC Cosmetics, initially a manufacturer of make-up for models and professional make-up artists. The fund's income came primarily from the sales of its VIVA Glam product line and the sales of greeting cards designed by children with AIDS.

According to a press release from the President's Emergency Plan for AIDS Relief announcing a partnership with the fund:

The M·A·C AIDS Fund, the heart and soul of M·A·C Cosmetics, was established in 1994 to support men, women and children affected by HIV/AIDS globally. MAF is a pioneer in HIV/AIDS funding, providing financial support to organizations working with underserved regions and populations. As the largest corporate non-pharmaceutical giver in the arena, MAF is committed to addressing the link between poverty and HIV/AIDS by supporting diverse organizations around the world that provide a wide range of services to people living with HIV/AIDS. To date, MAF has raised $380 million (US) exclusively through the sale of M·A·C’s VIVA Glam Lipstick and Lipglass donating 100 percent of the sale price to fight HIV/AIDS.

Among the other organizations with whom the fund partners is the United Nations Foundation.

In 1994, Angelo and Toskan sold 51 percent of their business to Estée Lauder Companies who then completed their acquisition of the company in 1998. In its board meeting of April 2004, the Mac AIDS Fund directors comprised Ian Ness, Charles Richards, Frank Doyle, Michael Laucke, Bruce Hunter and John Demsey served as Chairman. As of 2015, John Demsey, the Group President of Estee Lauder Companies, serves as Chairman of the Mac AIDS Fund's Board of Directors.

The M∙A∙C AIDS Fund is supported exclusively by the sales of the MAC Cosmetics VIVA Glam line which features lipsticks and lip glosses. MAC cosmetics donates 100 % of the earnings to the fund which helps kids living with HIV around the globe .


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