MTV România | |
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Launched | June 15, 2002 |
Network | MTV Networks Europe (now VIMN Europe) |
Owned by | Central European Media Enterprises |
Picture format | 4:3 (576i, SDTV) |
Audience share | 0.2% (Dec 2008, ) |
Website | www.mtv.ro |
Availability
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Cable | |
Telekom Romania | Channel 453 (digital satelit) |
RCS&RDS | Channel 73 (digital) |
MTV România, is the Romanian branch of MTV, is a national channel in Romania.
It was officially launched on 15 June 2002, as the 10th regional channel of MTV in Europe (and second eastern European after MTV Polska) with a big concert performed by Enrique Iglesias on Lia Manoliu Stadium. It took over the air license previously used by MCM România, which was a franchise of the French music channel MCM. From 2008 MTV Networks Europe will give over operations to Pro TV to manage the Romanian channel while MTVN Europe will still own the brand and output. Several shows are made up locally, featuring Romanian music and artists. Some of the most popular shows on the channel are the Romanian version of Total Request Live, Hitlist Romania and Dance Floor Chart. MTV România also shows a variety of reality shows (mainly imported from MTV US) but also local, like Dance Star in 2006. Since its launch, the channel also aired several TV shows and cartoons, like The Osbournes, Yo Momma, Pimp My Ride, Punk'd, Boiling Points, Daria, Beavis and Butt-head, Where My Dogs At?. However, the best music videos and programs are mainly shown through the night, as in the old MTV Europe days. Several classic shows are still on after many years, mainly Party Zone, Stylissimo, Yo! MTV Raps. Other shows such as local versions of Chill Out Zone, Alternative Nation or Superock used to be aired on MTV România.