MTV Asia Hitlist | |
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Created by | MTV Asia |
Starring | MTV VJs |
Country of origin | Asia |
Production | |
Running time | 1 hour with adverts. |
Release | |
Original network | MTV |
Original release | January 1, 1996 – 2005 (replaced by Chart Attack) |
MTV Asia Hitlist is an Asian chart show or countdown on MTV Asia, produced by MTV Asia and hosted by MTV VJs, which first aired in 1996. It resembles the MTV US show TRL, which also featured music videos in a countdown. From 1996-1999, the show presented the Top 20 videos in Asia, lasting for two hours with advertisements. However, in 2000, it was reduced to the Top 10, now consuming only one hour. A year later, the Top 20 was brought back this time lasting only one hour as not all the videos were shown. "One Sweet Day" by Mariah Carey and Boyz II Men was the first single to top the charts.
It was believed that MTV Asia had yet to come up with an update as to what shows can bring viewers' attention to the Asian version of MTV. Since MTV Asia had less shows, the producers decided to create a countdown that resembled the Billboard Hot 100, however, having Asia as the direct source of popularity. The show became as instant success, as different genres were able to enter the countdown due to Asia's diversity to music. Artists like the Backstreet Boys, Jennifer Lopez, Mariah Carey, the Spice Girls, Britney Spears, and Green Day were known to be chart toppers in the Hitlist.
After four years of having the Top 20 videos being broadcast, the network decided to lessen the number of videos to ten since there were many shows to accommodate. In 2000, only the Top 10 were shown, though people speculated that the producers tabulated the Top 20, since there were "bubbling up" videos that were shown to the audience. After a year, they resumed the Top 20, this time, acquiring only one hour, since not all videos from the Top 20 were shown.
The MTV Asia Hitlist is based on viewers' requests, album and singles sales, radio airplay and music downloads. Determining the singles that enter the Top 20 is in cooperation of the record labels and companies, Nielsen Soundscan, and the Asian 100 Singles Airplay. In Asia, the MTV Network works in cooperation with extensive research from local MTV stations like MTV Indonesia, MTV India, MTV Philippines, MTV Mainland China, and MTV Japan.