Lucien Metivet

Lucien Métivet
Lucien Métivet
Born	Lucien Marie François Métivet January 19, 1863 Paris, France
Died	July 16, 1932 Paris, France
Nationality	French
Known for	Poster artist, painter, printmaker, cartoonist, illustrator, author

Lucien Marie François Métivet was a French poster artist, cartoonist, illustrator, and author who achieved notoriety during the Belle Epoque. Best known for his 1893 poster of the chanteuse Eugénie Buffet, he was also a popular cover artist for the Parisian humor magazine Le Rire and a frequent contributor of cartoons and illustrations to it and other magazines. He illustrated books by a number of prominent authors of the time and wrote at least two books of his own. Métivet was "a master in caricature, humorous illustration and lithographic techniques" who became "one of the most prominent illustrators of the 19th century."

Métivet was born in Paris in 1863. He studied classical art before turning to popular art forms. While still in his twenties, Métivet illustrated, with Carlos Schwabe, an 1890 edition of Émile Zola’s novel Le Rêve (which had first appeared two years earlier).

Métivet's 1893 poster portraying Eugénie Buffet and promoting her appearances at Charles Verneau's nightclub Ambassadeurs was the first of two he would do for her. It was immediately recognized as extraordinary, and a contemporary critic noted that "Métivet’s talent is seen at its best in the Eugénie Buffet advertisements" which he deemed "worthy [of] a place amongst the best posters which have come from the hands of contemporary French artists.”

Métivet’s first cover for the humor weekly Le Rire appeared on the magazine’s fifth issue, December 8, 1894. Entitled “Salon du Cycle,” the image humorously celebrated the popularity of the bicycle, which was at the time a new force in daily life. Métivet became a frequent contributor, and his many appearances in the magazine allowed his satirical side to emerge. For example, a February 1896 cartoon sequence entitled Rayons indiscrets ("Indiscreet Rays") consisted of comic silhouettes that played on the concept of the x-ray (a new technology) to audacious effect. As one art historian has noted, "Métivet here harnessed an absolutely new way of seeing – notably one linked to the medical understanding of the body – to the predilection for fantasy and voyeurism that seems to have been current in the contemporary visual imagination.”

In July 1896 the Century Co. ran a contest in Paris for a poster design depicting Napoleon. Of twenty-two submissions from leading poster artists, Métivet's design was unanimously selected as the first-place winner. Famously, one of the other contestants, whose work Métivet won out over, was Toulouse-Lautrec. Métivet's Napoleon poster, however, has had its share of detractors, including one reviewer who disliked its reliance on symbols and declared: “The general public may approve of the design, but there is hardly a doubt that the artistic verdict will be ‘too much detail and mystery.’ Moreover, a poster which needs to be explained fails of its chief purpose."

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