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Luciano Huck

Luciano Huck
Luciano Huck 2 cropped.jpg
Huck at the Brazilian Day in Miami
Born Luciano Grostein
(1971-09-03) September 3, 1971 (age 45)
São Paulo, São Paulo
Brazil
Years active 1995–present

43, is a Brazilian TV host celebrity, speacher and some of the Brazilian's most dynamic investor and entrepreneur. For the past sixteen years, he has hosted "Caldeirão do Huck" (literally, Huck's Calderon), aired every Saturday on Brazilian network Rede Globo, with audience of about 18 million people per program. Caldeirão do Huck The show tops all viewing ratings of its time slot and is broadcast to the entire Brazilian territory, as well as to 114 countries via Globo International. The main difference between Huck's TV show and other entertainment at TV is the purpose behind the attractions. There is an intention to send a strong message of protagonist, high impact social initiatives and empowerment. In addition to his career in the entertainment industry, Huck founded Joá Investments, an investment fund focused on technology and lifestyle start-up companies. Moreover, Huck is the founder and chairman of Instituto Criar for TV, Movie and New Medias, non-profit whose mission is to promote youth professional, social and personal development by filmmaking. Established in 2004, 1,600 youth have been a part of its educational program. The main characteristic of the Huck personality is that people trust his messages, he "walk the talk" showing in the social media what he believes and as a result in 2009, Huck was the first Brazilian to have one million followers on Twitter, in only four months. Nowadays, 12.3 million people follow his tweets (@LucianoHuck), circa 16.7 million people have liked his Facebook page and 9,7 million follow him on Instagram (@lucianohuck).

Luciano Huck was born on September 3, 1971, São Paulo. He is the son of jurist Marcelo Hermes Huck and urbanist Marta Dora Grostein. Luciano is Jewish and has Bachelor of Law degree from the University of São Paulo( USP) At his first experience he was been intern at Brazilian advertising agencies as W/Brasil, At 22, DM9, run by Nizan Guanaes, and Talent. At the same time, Huck launched his career as entrepreneur when together with friends, he opened Cabral, a successful bar in São Paulo. It was the beginner his entrepreneurial career path. The first direct connection with communication was as a writer at a Jornal da Tarde newspapper, at Circulating (Circulando). His job was to write about behavior and entertainment. Luciano Huck also started working on a radio show aired by Rádio Jovem Pan. Luciano Huck debuted on television in 1994 with a feature on TV show “Perfil”, with Otávio Mesquita. At 24, his society page Circulando became a TV show under the same name, aired on network CNT Gazeta.
Producing High Impact Television In September 1996 came his solo debut on TV, with TV show “H” on Rede Bandeirantes de Televisão; Luciano Huck was also the host of radio show Torpedo on Rádio Jovem Pan. At 27, Luciano Huck left the newspaper to work full-time on TV show “H”. Luciano Huck joined Rede Globo, (Grupo Globo is a set of companies that have as their mission inform, entertain and contribute to education in the country through quality content.) network in September 1999, to host Caldeirão do Huck. On April 8, 2012, Caldeirão do Huck celebrated its sixteenth year on air.
Celebrity Endorse
Huck stars in several TV ads for renowned multinational companies as Coca-Cola Company, Nissan, P&G and the biggest Brazilian companies as bank Itaú and BRF – Perdigão.
Itau: [1]
P&G: [2]
Coca-cola: [3]
Nissan: [4]
Perdigão: [5]


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