Look Who's Back
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Cover art for Er ist wieder da
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| Author | Timur Vermes |
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| Language | German |
| Genre | Satire |
| Publisher | Eichborn Verlag |
| ISBN | |
Look Who's Back (German: Er ist wieder da, pronounced [ʔeːɐ̯ ʔɪst ˈviːdɐ daː]; translation: "He is there again") is a bestselling German satirical novel about Adolf Hitler by Timur Vermes, published in 2012 by Eichborn Verlag. The novel was adapted into a German movie of the same name, which was released in 2015.
The book was priced at €19.33, a deliberate reference to Hitler's ascent to power in that year. By March 2014 it had sold 1.4 million copies in Germany. The book has been translated into 41 languages. An English-language translation, Look Who's Back, translated by Jamie Bulloch, was published in April 2014 by MacLehose Press. It was longlisted for the 2015 Independent Foreign Fiction Prize and the 2016 IMPAC award.
The original audiobook version is read by comedian Christoph Maria Herbst and by May 2014 had sold over 520,000 copies. Herbst had played the Hitler-based character of Alfons Hatler in the two comedy films Der Wixxer (2004) and Neues vom Wixxer (2007) before, which landed him the part of reading the audio version of the book written from the first-person POV of Hitler.
Film rights were sold, as were foreign license rights. A feature film premiered in Germany on October 8, 2015, starring Oliver Masucci as Hitler, and directed by David Wnendt. As a part of the movie's promotion campaign, Masucci was made to appear as Hitler in several German cities, including the filming locations Brandenburg and Berlin, testing the public's reactions; including at least one appearance close to an NPD rally.
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