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Llewellyn Worldwide

Llewellyn Worldwide
Llewellyn Worldwide
Founded 1901
Founder Llewellyn George
Country of origin United States
Headquarters location Woodbury, Minnesota
Publication types Books
Nonfiction topics New Age
Official website www.llewellyn.com

Llewellyn Worldwide (formerly Llewellyn Publications) is a New Age publisher, currently based in Woodbury, Minnesota, a suburb of St. Paul. Llewellyn's mission is to "serve the trade and consumers worldwide with options and tools for exploring new worlds of mind & spirit, thereby aiding in the quests of expanded , spiritual consciousness, and planetary awareness."

Llewellyn Publications was formed in 1901 by Llewellyn George, in Portland, Oregon. At first, the company concentrated exclusively on Astrology, in the form of both books and annuals. Later, Llewellyn began to branch out into other New Age topics, such as alternative healing, psychic development, and earth-centered religions, among others. Llewellyn Publications grew steadily and was moved from Portland to Los Angeles, California in 1920. Owner and founder Llewellyn George died in 1954. The company was bought by Carl L. Weschcke in 1961, who moved the headquarters to St. Paul, Minnesota.

During the 1960s and 1970s, Llewellyn published books from authors such as Dion Fortune and Aleister Crowley writing on occult and other topics. President and publisher Weschcke founded a series of Gnostic Aquarian Festivals to help create a broader audience. Llewellyn went on to publish books such as Raymond Buckland's 1970 Practical Candleburning Rituals, Scott Cunningham's 1988 Wicca: A Guide for the Solitary Practitioner, and Ted Andrews' 1993 Animal Speak, a shamanistic guide to totem animals. The company also expanded into tarot decks, magical "kits," and materials for younger readers.


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