Laurence "Larry" Spitters is an American industrialist and investor who co-founded Memorex.
Spitters began his career as an investment banker with Blyth & Co. in 1954 and worked on Wall Street before transferring to Blyth’s office in San Francisco, California. During his tenure at Blyth he was a member of the underwriting and investment banking department and was engaged in the origination, underwriting, and syndication of issues of corporate securities for public distribution, private placement of securities with institutional investors, and evaluation of companies involved in merger and acquisition transactions.
In 1958 he joined Ampex Corporation in Redwood City, California, a firm whose financing he had assisted while previously employed at Blyth & Co. As Assistant to the Vice President and Treasurer at Ampex, he spearheaded Ampex’s initial public offering (IPO) in 1959. In addition, he led Ampex’s study to merge with Orr Industries, a magnetic tape manufacturing affiliate. In 1960 he was made Ampex’s Assistant Treasurer where he worked closely with the firm’s founder Alexander M. Poniatoff, particularly in the company’s merger with Telemater Magnetics, Inc., a Los Angeles-based manufacturer of magnetic cores, buffers, and memories for data processing and computer systems.
In 1961, Laurence (Larry) Spitters founded Memorex Corporation in Santa Clara, California, along with three engineers from Ampex (Arnold T. Challman, Donald F. Eldridge, W. Lawrence Noon) in order to enter the precision magnetic tape market. Memorex was the first company to manufacture chromium dioxide cassettes in substantial volume. In addition, Memorex entered the computer systems business by first establishing its presence as a supplier of products that were plug compatible to IBM mainframe systems and then using its established sales and service capabilities to offer complete computer systems.