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Kinney Zalesne


E. Kinney Zalesne is an American strategist, consultant, author, and lawyer. She is the General Manager for Corporate Strategy at Microsoft. She used to be CEO of Zalesne LLC, an advisory firm specializing in CEO positioning, communications strategy, and thought-leadership development. A former Counsel to U.S. Attorney General Janet Reno and White House Fellow with Vice President Al Gore, Zalesne is also the bestselling collaborator on the book Microtrends: The Small Forces Behind Tomorrow's Big Changes, and the Wall Street Journal column of the same name.

Zalesne is the youngest of three children born to Judy and Harvey Zalesne of Bryn Mawr, Pennsylvania. She attended the Baldwin School, where she was president of student government and played varsity field hockey, basketball, and lacrosse. She graduated from Yale University magna cum laude and Harvard Law School cum laude. At Harvard Law School, she was a classmate and friend of President Barack Obama.

in 1998, Zalesne married Scott Siff, a communications strategist, brand consultant, and lawyer. They live with their three children in Washington, D.C.

In 2013, Zalesne joined Microsoft as a Principal Strategist. In 2015, she was promoted to General Manager, reporting to Executive Vice President for Strategy and Planning Kurt DelBene.

In 2009, Zalesne founded Zalesne LLC, an advisory firm that specializes in CEO positioning, strategic communications, and thought leadership development. The firm's clients include Fortune 500 CEOs, CEOs of fast-growing start-ups, university presidents, leading social entrepreneurs, and political leaders.

As a Senior Consultant with Penn, Schoen & Berland, Zalesne helped develop the strategy for the successful presidential campaign of Bill Clinton in 1996, the successful United States Senate campaign of Hillary Clinton in 2006, and the unsuccessful presidential campaign of Hillary Clinton in 2008.


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