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Just Say Julie

Just Say Julie
Juliebrown.jpg
DVD cover for Just Say Julie
Genre Sitcom, Satire, Music Video
Created by
Starring Julie Brown
Country of origin United States
No. of seasons 3
Production
Executive producer(s)
Running time 30 mins.
Release
Original network MTV
Original release February 15, 1989 – February 1, 1992

Just Say Julie is an American comedy/music video show created by and starring comedian and singer Julie Brown. The series aired from 1989 to 1992 on MTV in the United States, where it aired on Friday nights during its run.

Though Brown was considered an MTV VJ, her only function in playing videos came through her show. The show was extremely popular because it went against MTV's image of playing patsy to popular artists of questionable talent. Brown, as a satirical valley-girl version of herself, would often introduce or speak after a video with negative, scathing comments about the artist. Teen stars like Tiffany and Debbie Gibson were frequently mocked. Another notable example: after playing a Sheena Easton video, Brown quipped that "maybe we should all sleep with Prince so he'll write songs for us." Easton, whose songs were produced by Prince (including "Sugar Walls"), was reputedly outraged, although she would appear as herself in one episode of the series. In another episode Julie provides a running commentary as Tawny Kitaen while the Whitesnake video, 'Here I Go Again' plays, saying "Here's my boyfriend David Coverdale... He's the reason I model in a video, because I'm sleeping with him." Julie would also aim barbs at the MTV audience, such as in 'The Nuclear Show': "Hello, MTV-ers. Let's talk about personal hygiene a moment, shall we? For you MTVers that simply means taking a bath. ...You may not care about the way you smell, but think about your co-workers who have to be close to you behind the counter at Burger Boy. Don't they count"'

A popular target was Madonna; Brown insinuated that the young boy in her Cherish video was the love child of Madonna and a dolphin. In the episode "How to Date" Julie says "Don't underestimate the value of parking in cars. Look what it did for Madonna!", and in "The Nuclear Show": "There's more to life than watching MTV, shoplifting and having meaningless sex with people you don't know or care about. Right, Madonna?" Brown would go on to do a scathing mockumentary of Madonna called Medusa: Dare to be Truthful.


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