Jordan Schur

Jordan Schur is co-chairman and CEO of the film production company Mimran Schur Pictures. He is also the former President of Geffen Records and the founder of Flip Records and Suretone Records.

Jordan Schur is a veteran of the music and entertainment industry. In 1994, Schur started Flip Records. The label launched the careers of artists such as Limp Bizkit and Staind. Flip Records has sold over 60 millions records to date.

In 1999, Schur became the youngest label head in the music industry by taking over as President of Geffen Records. He presided over the careers of artists such as The Cure, Blink 182, Snoop Dogg, Weezer, Ashlee Simpson, Mary J. Blige, Common, Guns and Roses, Nirvana, Beck and many more. The Ashlee Simpson Show was one of Schur's most notable accomplishments in facilitating a more modern approach to music marketing. The MTV reality show resulted in a #1 single and #1 album for the artist, turning Ashlee Simpson into a household name and sparking her career. In 2003, Schur oversaw the acquisition of DreamWorks Records and MCA Records into the Geffen Records label. The company sold in excess of 2 billion in music sales worldwide and went on to become the market share leader in the industry.

In 2006, Schur departed Geffen Records and established Suretone Records, a joint venture with Interscope Records. He also established SJS Management. Artists such as The Cure, Limp Bizkit and Shwayze joined the Suretone label. He launched the MTV reality series Buzzin' that highlighted the rise of Suretone artist Shwayze. This landed the artist the #1 album slot on the iTunes album chart and #5 album slot on Billboard.

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