Jordan Levin

Jordan Levin
Nationality	American
Occupation	Media executive

Jordan Levin is an American media executive and entrepreneur. He is currently the Chief Content Officer for The NFL. He was previously the CEO at The WB and the founder and CEO of Generate, a production studio and talent management company.

Levin's father worked in advertising. As a child, Levin states that he would “take the old TV Guide Fall Preview issue and, just based on the descriptions, write whether I thought the shows would stick or not. So I always sort of fantasized about running a network.” Levin attended the College of Communication at the University of Texas at Austin where he majored in Radio-Television-Film with a concentration in film and television theory and criticism.

He wrote his college thesis about how increasing the number of channels through cable would force networks to target niches. This caught the eye of executives at the Walt Disney Company, who hired him as a production intern, which was Levin’s first job in the entertainment industry.

Levin spent five years at Walt Disney Television where he worked on the creative team that developed and managed shows like Home Improvement, Ellen, and Boy Meets World.

In 1994, Levin joined The WB as part of its founding executive team. He oversaw the development of shows like Dawson’s Creek, Buffy the Vampire Slayer, Felicity, One Tree Hill, Gilmore Girls, and Smallville. While at the WB, Levin worked with writers like J.J. Abrams, Joss Whedon, and Greg Berlanti who wrote and executive produced their first television series. Levin became The WB's president & CEO at the age of 35, making him the youngest CEO in broadcast television history.

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