Jessica Ettinger
| Jessica Ettinger | |
|---|---|
| Born | 1964 (age 52–53) Lansing, New York, United States |
| Alma mater | Cornell University |
| Occupation | Film director, screenwriter, film editor |
Jessica Ettinger (born in 1964) is an American communication launch expert, content creator, and broadcast and digital journalist.
Most recently a news anchor with CBS, Ettinger joined Sirius XM to launch TODAY Show radio in 2014 in partnership with NBC News. She serves as the product's host and producer, based at Studio 1A in Rockefeller Center. Ettinger and her team received a 2015 Journalism Award from The New York Press Club for their work bringing TODAY to the radio.
Under the name Jessica Wade, she is the most-listened-to Female Country Radio Air Talent in North America, and has been a weekday personality on The Highway (Sirius XM)'s New Country channel 56 since 2004. As of Winter 2014, Sirius XM had 27 million subscribers.
Ettinger's recorded voice is also heard on the New York City Subway system, providing the automated announcements on the 4, 5 and 6 trains.
Several weeks after graduating from Cornell University, Ettinger helped NBC launch Country 97 FM on its FM radio signal 97.1 WYNY in New York.
Ettinger soon became the youngest-ever acting Program Director and Music Director at ABC's WPLJ-FM New York, where she up-ended the top 40 music and radio industry by playing a song by an unsigned artist that was unavailable in the U.S. at the time. Ettinger created a "mystery artist" promotion; put the song on the air, and kept listeners guessing who the artist was for several weeks. Eventually, Ettinger had her air talent reveal that the song "Soldier of Love" was by former child star Donny Osmond, who appeared live on the air at the same time. Osmond was soon signed by Capitol Records, which copied Ettinger's promotion idea nationwide and released the song as a single. "Soldier of Love" reached #2 on the Billboard Hot 100 in 1989 and Osmond credits Ettinger with re-launching his career by listening to the music and not pre-judging whether a song could be a hit based on the name of the artist.
...
Wikipedia