Jesper Juul (game researcher)

Jesper Juul is an influential game designer, educator, and theorist in the field of video game studies. He is an associate professor at the Danish Design School.

Juul is co-editor, with William Uricchio and Geoffrey Long, of the MIT Press Playful Thinking series.

He has previously worked at the New York University Game Center, Comparative Media Studies at Massachusetts Institute of Technology, and the Center for Computer Games Research at the IT University of Copenhagen.

Born in Denmark, in 1970, he graduated from the University of Copenhagen where he earned a M.A. degree in Nordic literature. He earned a PhD. in video game theory from the IT University of Copenhagen.

Though his 1999 M.A. thesis concerned the rejection of narrative as a useful tool for understanding video games, and though Jesper Juul is often considered a ludologist, his more recent work deals with the fictional aspects of video games as well. Juul's book on video game theory, Half-Real: Video Games Between Real Rules and Fictional Worlds was published by MIT Press in 2005, and named by designer Ernest Adams as one of the "50 Books for Everyone in the Game Industry".

His second book, A Casual Revolution concerns rise of casual games and the expansion of the video game audience in terms of both age and gender.

Juul says that his third book, The Art of Failure is about his personal experiences of being an obsessive completionist and the frustration that results of it. It discusses the paradox that players seek out video games even though video games often make players unhappy.

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