Coordinates: 42°17′00″N 18°48′17″E / 42.28333°N 18.80472°E
Jaz (Serbian Cyrillic: Јаз, pronounced [jâːz]) is a beach in the Budva Municipality in Montenegro. It is located 2.5 km west of Budva. It consists of two parts, one 850 m long and the other, formerly a nudist beach, 450 m long. It is a pebble beach, with a campground along the greater part of the beach (capacity 2,000 lots).
While it is a popular beach for sunbathing and camping, and is one of the longer beaches in Montenegro, it has gained international prominence as a host of numerous concerts and happenings in recent years.
The vast hinterlands of the Jaz beach are considered among the greatest potentials for tourism development on the Montenegrin coast, as there are few undeveloped areas left on the coast besides Jaz (notably Buljarica, Velika Plaža and Ada Bojana).
With the spring 2007 announcement of The Rolling Stones playing the beach in July 2007, Jaz Beach started to figure as open-air concert location for global acts. However, by summer 2009 the concerts ended.
The annual summer events were seen as an attempt to boost Montenegro's international image, as well as to promote the country as a tourist destination. In largest part they've been financed by Svetozar Marović, influential Montenegrin politician, and a native of Budva.