Jayan quotes

Jayan quotes (ജയൻ ചൊല്ലുകൾ) or Jayan dialogues (ജയൻ ഡയലോഗുകൾ) are satirical quotes of superhuman strength in malayalam that are based on the late action star Jayan who was a famed stunt performer during his movie career. Jayan worked in malayalam cinema, a sector of the Indian movie industry based in Kerala and was a highly popular stunt actor of his time. Jayan quotes began as an internet & sms phenomenon amongst malayalees around the world in the early 2000s as part of the Jayan phenomenon & resurgence which started in the late 1990s. These satirical quotes are the first known collection of its kind from anywhere in the world (other factoids like those on Chuck Norris, Kyle Katarn, Rajnikanth, Dharmendra etc. emerged later after 2004). Soon the quotes attained mainstream popularity and have become an integral part of popular culture in Kerala.

The idea behind the origin of the quotes can be traced back to the action thrillers of the late 1970s in malayalam which were filled with high risk stunt performances from Jayan who seldom relied on stunt doubles. Through such monumental stunt feats, his machismo image, masculine base voice and unique attire like elvis bellbottoms, Jayan had attained a reallife superhero image at the peak of his career. After his death in a helicopter accident while performing a stunt, these gradually paved way to the actor transforming into a legend over time while the fascination towards his image & style remained dormant in later generations, eventually giving rise to his persona's depiction as a comic superhero and in the process, the Jayan quotes.

Jayan quotes is related to the popularity of mimicry, an artform of imitation, comedy skits and impersonation, which gained mainstream fame among malayalee communities in the 1990s. Mimics sector was going through a period of stagnation with washed up ideas and worn out programs and at one point of time, was even facing a threat of dying out. It was during this crisis period that some groups decided to exploit Jayan's image and devised impersonations & skits based on Jayan persona which became instant hits giving rise to full scale commercialisation of the persona which was presented as a comic superhero who frequently delivered signature quotes demonstrating superhuman strength.

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Wikipedia