Jasper Smith

Jasper Smith (born 1965) is a pioneer in interactive media and currently the CEO of PlayJam.

During a career spanning 30 years, Smith has co-founded and developed a number of highly successful businesses in the digital media sector including Fantastic Corporation, The Optimistic Network, Static, PlayJam, PlayStack and Transgaming. PlayJam, initially backed by BSkyB, HSBC, Cazenove, became the world’s largest TV games network before being acquired by Open TV in 2001 for $68 million.

In 2016 Smith set up PlayStack, a games publishing and fintech business, in partnership with Harvey Elliott. Smith is the Executive Chairman. PlayStack operates a private equity fund that invests in original content creation and a marketing fund designed to help content creators gain market share.

In 2016 Smith set up Transgaming, a games developer and operator that has created and worked on the development of over 220 games.

Smith re-acquired PlayJam from Open TV in 2009. The PlayJam Network was distributed to approximately 90 million televisions in over 100 territories by most major manufacturers including; Samsung, LG, Panasonic and Sony. In late 2013 PlayJam launched GameStick, a highly acclaimed and low cost micro games console aimed at revolutionizing gaming in the living room. PlayJam is backed by Endeavour Ventures, Gamestop and Adobe, one of the worlds largest software companies.

He is an investor or director of several other companies including General Media Ventures, an investment company, and Hutch, a UK based games studio behind popular mobile games such as SmashCops.

Static 2358 Ltd was a design and branding company set up by Jasper Smith and Mark Rock. The company created visual identities for numerous TV channels including Star TV,Channel 4, Film Four and Canal+, incubated TV networks such as and PlayJam and formed partnerships with agencies such as Saatchi and Saatchi].

Smith was a co-founder, and for several years Chairman and CEO of Electra Entertainment Ltd, a technology company focused on creating run time technology and interactive services for digital televisions and set top boxes. Electra won early support from leading retailers such as Tesco and leading manufacturers but ultimately failed to gain sufficient market share. Electra was funded by Jasper Smith, management, government grants and Arthur Hughes, a long term business partner.

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