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Jaguar Cars Ltd

Jaguar (brand)
Jaguar 2012 logo.png
Product type Cars
Owner Jaguar Land Rover
Produced by Jaguar Land Rover
Country United Kingdom
Introduced 1936
Related brands Land Rover
Markets Worldwide
Previous owners Jaguar Cars
Website www.jaguar.com
Jaguar Cars (company)
Industry Automotive
Fate 2013 merged with Land Rover to form Jaguar Land Rover
Predecessor SS Cars Limited
Successor Jaguar Land Rover
Founded 1934 (as SS Cars)
Founder Sir William Lyons
Defunct 31 December 2012 (2012-12-31)
Headquarters Whitley, Coventry, United Kingdom
Parent

Jaguar (UK English: /ˈæɡjuː.ər/ JAG-ew-ər, US English: /ˈæɡwɑːr/ JAG-wɑɹ) is the luxury vehicle brand of Jaguar Land Rover, a British multinational car manufacturer with its headquarters in Whitley, Coventry, England, owned by the Indian company Tata Motors since 2008.

Jaguar's business was founded as the Swallow Sidecar Company in 1922, originally making motorcycle sidecars before developing bodies for passenger cars. Under the ownership of S. S. Cars Limited the business extended to complete cars made in association with Standard Motor Co, many bearing Jaguar as a model name. The company's name was changed from S. S. Cars to Jaguar Cars in 1945. A merger with the British Motor Corporation followed in 1966, the resulting enlarged company now being renamed as British Motor Holdings (BMH), which in 1968 merged with Leyland Motor Corporation and became British Leyland, itself to be nationalised in 1975.


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