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It's Not What You Know

It's Not What You Know
Created by Kevin Ball
Presented by Chris Tarrant
Country of origin United Kingdom
No. of series 1
No. of episodes 30
Production
Location(s) BBC Television Centre, London
Running time 60 minutes (inc. adverts)
Production company(s) Granada Productions
Distributor ITV Studios
Release
Original network Challenge
Original release 28 April (2008-04-28) – 6 June 2008 (2008-06-06)
Chronology
Related shows High Stakes

It's Not What You Know (sometimes styled as Chris Tarrant's It's Not What You Know) is a game show hosted by Chris Tarrant, which aired on the British digital TV channel Challenge from 28 April to 6 June 2008. The show was unusual as Challenge tends to air repeats of classic game shows that were originally commissioned by other broadcasters, very rarely producing original content.

This game show also claimed to be the first ever show where people could win money by not answering any of the questions on the show correctly.

The game is played by a team of two (friends, relatives, etc.). To start, each team is given three games to play, labelled A, B or C. To help them, one celebrity "expert" and their specialist subject from each game is displayed. The players must choose one of the games and, once they have, the other four celebrities and their specialist subjects in the chosen game are revealed. Each game contains 15 questions with each question being specific to one of the celebrity's specialist subject.

The first question comes up with four possible answers; these answers are shown to all but the specialist celebrity. After the correct answer is displayed(it does not matter if the players got it right or wrong), the players then decide on which celebrity was "stumped" (got the question incorrect; there were at least four occasions of the specialist celebrity being stumped). Once the players have chosen, their chosen celebrity gets "locked in". After that stage, the celebrities who got the question correct and those were stumped are identified. Following, the players' chosen celebrities are identified; if the celebrity chosen was one of the non-specialist celebrities and were stumped, the players’ jackpot increases to £1,000. If they were the specialist celebrity and were stumped, the players progress up a level with a potential for winning higher amounts of money and the studio changes colour (level 1 is purple, level 2 is yellow, level 3 is blue, level 4 is green and level 5 is left unknown because no couple has reached that point in the game).

The players who chosen the stumped specialist celebrity then play for £5,000. Subsequent correct guesses by the players will increase to £10,000, then £15,000, then to the maximum £25,000.

If the players make an incorrect guess (meaning that their chosen celebrity, specialist or non-specialist, got the question right), they lose what they have accumulated so far. They will still be allowed to continue playing at their current prize level, restarting their jackpot from zero. However, if they make an incorrect guess twice in a row, they'll go down a level (unless they are still on the first level).


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