IronSource
| Private Company | |
| Industry | |
| Founded | 2011 |
| Founder | Tomer Bar-Zeev, Gil Shoham, Omer Kaplan, Arnon Harish, Tamir Camri, Itay Milrad, Eyal Milrad, Roi Milrad, Nethanel Shadmi |
| Headquarters | Tel Aviv, Israel |
|
Number of locations
|
8 |
|
Key people
|
Tomer Bar-Zeev (CEO, majority shareholder) |
|
Number of employees
|
700+ |
| Subsidiaries | |
| Website | www |
ironSource is a digital content company backed by Carmel Ventures, a Viola Group affiliate. ironSource offers monetization and distribution solutions for app developers, software developers, mobile carriers, and device manufacturers. ironSource is currently valued at more than $1 billion ($105 million in received funding).
Among others, ironSource was chosen as one of the '20 hottest startups' in 2013 and was listed in the Wall Street Journal "Billion Dollar Startup Club". In September 2015, ironSource was named by the World Economic Forum (WEF) as a Global Growth Company.. ironSource has also been named one of the hottest pre-IPO tech companies by Business Insider, and one of Israel's most innovative companies by Fast Company.
Founded in 2009 in Tel Aviv, ironSource provides platforms and tools for application developers including analytics, user monetization, conversion, acquisition and optimization for all devices.
In the first quarter of 2013, ironSource acquired Israeli advertising technology and network company AfterDownload Ltd. for $28 million to expand its integrated distribution, installation and value-building tools for software developers, publishers and advertisers. The company also utilizes the C.A.S.T. native platform, kudosKit appreciation platform, which brings mobile application developers distribution and engagement services.
In August 2013, ironSource announced merger talks with fellow Israeli company Babylon, but the deal was called off after Babylon lost high-value contracts with Google and Yahoo due to click fraud.
ironSource opened US offices in San Francisco in August 2013 and opened an office in Beijing, China in May 2014. ironSource established a UK presence in April 2015.
ironSource raised approximately $85M from a group of international investors and acquired the mobile game studio Upopa in the fall of 2014.
In September 2015, ironSource merged SuperSonic into its mobile operation for a price estimated to be $200 million. The new organization, which re-branded itself as ironSource, has over 700 employees with half dedicated to R&D.
In May 2016, ironSource announced the launch of their suite of big data solutions - Atom, debuting with Data Flow Management, a robust data infrastructure solution allowing data-driven businesses to securely transfer billions of daily events to storage in the cloud in near real time.
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Wikipedia