The Ideal House Competition was run for many years as part of the Ideal Home Show.
Every year designs were invited and the winning schemes would be constructed at Olympia for the Ideal Home Show the following year. The houses were often the product of progressive builders who were keen to secure sales of their houses. As a result, many of the Ideal Homes temporarily exhibited at Olympia were subsequently permanently built across the Country. Examples include:
A more innovative aspect of the Ideal Home Show was the House of the Future which ran through the 1930s and in 1956. These proposals tended to predict future house styles and technologies not yet available.