Hypermedia, an extension of the term hypertext, is a nonlinear medium of information which includes graphics, audio, video, plain text and hyperlinks. This contrasts with the broader term multimedia, which may include non-interactive linear presentations as well as hypermedia. It is also related to the field of electronic literature. The term was first used in a 1965 article by Ted Nelson.
The World Wide Web is a classic example of hypermedia, whereas a non-interactive cinema presentation is an example of standard multimedia due to the absence of hyperlinks.
The first hypermedia work was, arguably, the Aspen Movie Map. Bill Atkinson's HyperCard popularized hypermedia writing, while a variety of literary hypertext and hypertext works, fiction and nonfiction, demonstrated the promise of links. Most modern hypermedia is delivered via from a variety of systems including media players, web browsers, and stand-alone applications (i. e., software that does not require network access). Audio hypermedia is emerging with voice command devices and voice browsing.
Hypermedia may be developed a number of ways. Any programming tool can be used to write programs that link data from internal variables and nodes for external data files. Multimedia development software such as Adobe Flash, Adobe Director, Macromedia Authorware, and MatchWare Mediator may be used to create stand-alone hypermedia applications, with emphasis on entertainment content. Some database software such as Visual FoxPro and FileMaker Developer may be used to develop stand-alone hypermedia applications, with emphasis on educational and business content management.