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Horseland

Horseland
Horseland logo lowres.png
Developer(s) Horseland LLC
Publisher(s) Horseland LLC
Platform(s) Cross-platform
Release date(s) Horseland:
1998
Horseland Jr.:
1 September 2006
Genre(s) Sim horse game Digital Pet
Mode(s) Multiplayer

For the animated series of the same name, see Horseland (TV series)

Horseland is an online community and virtual game where members take care of, breed, train and show horses and dogs. Begun in 1994 in the United States, Horseland has now grown to have more than 7 million users who play from all over the world. Most of the players are females from age 10 to 22, although a number of adults play the game. In September 2006, an animated cartoon series based on the web site was launched in the United States. The cartoon is now distributed around the world.

Horseland, a sim horse game, grew out of a webpage dedicated to horses that launched in 1994. The original website featured bulletin boards and forums where members discussed their love of horses and participated in horse-themed role playing games. A system of gameplay soon developed, and Horseland LLC launched the Horseland game shortly afterwards. The Horseland game features the ability to create, own and train virtual horses that players can care for and compete in online shows. As the popularity of the game grew, the interest in Horseland spawned a new Junior Version, and later, a series of cartoons and short novels. In 2006, Horseland LLC partnered with DIC Entertainment to produce a cartoon TG4 based on the website.

On October 28, 2008 Horseland released a revamped website that includes an interactive 3D world with customizable horses and avatars. A new store sells clothing and tack for the avatars. A 3D interactive world was introduced that allows players to ride their horses and chat with other people. There are new interactive 3D jumping shows. Alongside these changes, Horseland introduced micro-transaction pay model through Horseland "Coins" which they sell through a variety of pay options. Horseland also offers a "Premium Membership" which unlocks exclusive features in the game.

The Horseland Jr. game was launched on September 1, 2006. This game featured characters from the Horseland cartoon. It was a very simplified version of Horseland World and suitable for kids younger than 13 years old. Graphics were simple and colorful, appealing to the younger audience. The Junior game was a Flash based game similar to the World game in that players could create and interact with a virtual horse. Horseland Jr. let you select a horse (choosing from characters you'd also find in the Horseland cartoon series), pick the horse's name and the player name. Players could visit their horse in its stall, and care for it in a variety of ways (shown in the image on the right). The horse needed to be fed daily, exercised regularly, seen by a veterinarian and farrier, and fitted with tack.


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