Hite, Prime Max,S Fiber, Hite Stout
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Location | Seoul, South Korea | ||||||||||
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Opened | 1933 | ||||||||||
Owned by | Hite Holdings | ||||||||||
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Hite Brewery Company Limited (/ˈhaɪt/; Korean: 하이트맥주; KRX: ) is a South Korean brewery company headquartered in Yeongdeungpo-gu, Seoul. Its main products are beer, rice wine, and mineral water. The company was established as Chosun Breweries in 1933. In 2001 the company had three factories, and in 2002 its market share of the domestic beer market was some 55%, up from 30% in 1992.
In 2006, the company acquired Jinro, the popular South Korean soju company.
The company sponsored a Starcraft professional team named Hite Entus. On May 4, 2011, it was announced that the contract between Hite and Entus had expired, and was not renewed. The team announced their return to the name CJ Entus.
Hite Brewery sponsored a soccer team, the POSCO Atoms, in the 1990s.